The Legend of Reebok's 'Dan and Dave' ad campaign, as told by Dan and Dave - The Washington Post
Dave Johnson on Dan and Dave Commercials before 92' Olympics - NBC Sports Northwest
WEIRD HISTORY iS Heading into the 1992 Olympics, Reebok had an idea to boost their sales over Nike. They signed on two American decathletes who were favored to win gold: Dan O'Brien
Olympics: Reebok's $30m Dan and Dave advertising campaign flop
Olympics: Reebok's $30m Dan and Dave advertising campaign flop
Casual portrait of decathletes Dan O'Brien and Dave Johnson posing... News Photo - Getty Images
Dave Johnson videos, story, performances - Decathlonpedia - the encyclopedia of combined events
Hall of Fame Class of 2012: Dan O'Brien
TBT: Dan and Dave and Reebok and the biggest debacle in Olympic advertising history | FOX Sports
8 Celebrity Endorsement Deals That Totally Imploded - Page 8 of 9 - Modern Man
The Trials of Dan and Dave - 30 for 30 Podcasts
Dan and Dave case study v4
THE MEDIA BUSINESS; Reebok Ends 'Dan and Dave' Olympic Ads - The New York Times
Dan O'Brien - Wikipedia
Reebok Pump - Wikipedia
Where are they now: Dan and Dave - Sports Illustrated
AdWatch: Reebok | Dan VS Dave – Speaking Human
/cloudfront-ap-southeast-2.images.arcpublishing.com/nzme/MB2TEIWJHRMMZBIYTBACOBEE3A.jpg "Dan, Dave, Reebok and the biggest debacle in Olympic advertising history - NZ Herald")
Dan, Dave, Reebok and the biggest debacle in Olympic advertising history - NZ Herald
ESPN 30 for 30 Podcasts TV Spot, 'Hear to Believe: Dan and Dave' - iSpot.tv
Dan and Dave case study v4
The Legend of Reebok's 'Dan and Dave' ad campaign, as told by Dan and Dave
The legend of 'Dan & Dave,' as told by Dan and Dave - PressReader
Darren Rovell on Twitter: "This week in 1992: Dave Johnson, the man behind Reebok's $25M “Dan vs. Dave” campaign, wins bronze in Olympic decathlon. Ad campaign went bust when Dan O'Brien failed
Dan and Dave & The $30 Million Campaign
